ROLLS-ROYCE

PHANTOM GLOBAL MEDIA LAUNCH

More than 90 years after the launch of the original and iconic Phantom model, we worked in collaboration with AMCI to develop all creative materials for this luxury product launch. Held on the northern shore of Lake Lucerne, invited members of the world’s most influential media were immersed in the lifestyle of the Rolls-Royce Phantom owner through a selection of individually curated experiences and, of course, as a passenger and driver on some of Europe’s finest driving routes.

HOUSE OF ROLLS-ROYCE

Working in partnership with AMCI Global on this series of projects, held at the marque’s home in Goodwood, we created various materials including 3D renders, sketches and proposal designs, along with all copy positioned to reflect each new motor car’s brand positioning.